Sometimes life throws you a curveball and the plans that made perfect sense beforehand suddenly don’t fit so well in the new scheme of things. So it was when I started homeschooling my children. I’d been running my jewellery business and online shop for seven years around being a mother to three, with the intention of working full time in my business when all my children were at school. But after my second child went to school, that all changed. Three terms of tears every morning left us both an anxious mess. I urged my husband to consider homeschooling and eventually he agreed. My eldest also decided to leave school and join his sister at home. It worked beautifully for the children and our family, but not for my business. I struggled on for over a year, keeping up with custom orders but never finding time to design and make new collections. My business had been my creative outlet, but it began to feel like ‘work’. I sought other ways to fulfill my need for creativity and found myself back at photography.
I’ve always loved photography. I studied it as part of my major and as electives at university, but when I completed university and started working in the jewellery trade, I never imagined I would return to photography for more than documenting my children’s growth. And yet, while I worked in my jewellery business one of my great joys was designing photoshoots for my new collections. Thinking up a story, collating a mood board, sourcing props and locations, models and hair and makeup. I loved the creative jigsaw puzzle of putting a shoot together and working with other creatives.
I realised there was a real gap in the market for affordable lifestyle and product photography for small businesses. I invested in a four figure online course that I had been dreaming of taking for three years. I’d been on the waiting list that whole time, knowing that the time wasn’t right, until it finally was. I announced that I had closed my online store and was taking a break from the bench to pursue my photography, and was meet with support and a flood of jewellery orders!
And then, I started my photography business in earnest and used the skills I learnt at university, in my years in retail jewellery and in my own business to help other creatives pursue their dreams. One of my first shoots was for Pip Keane Design. I reached out to Brisbane artist Tiel Seivl-Keevers to shoot in her studio, and together with model Annaliese, makeup artist Rianna Schuh and hair stylist/stylist Caroline Ross we created this fabulous shoot featuring Pip’s jewellery and Dogstar clothing.
After the shoot I felt that I was exactly where I was supposed to be. xx